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Central Luzon State University

Science City of Muñoz, 3120 Nueva Ecija, Philippines

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CLSU holds 3rd Food Technology Seminar with Ghent University Prof

Dec. 06, 2022

Stratcom | SCO

The Central Luzon State University (CLSU) through the College of Home Science and Industry (CHSI) in partnership with the Philippine Association of Food Technologists - Zeta Chapter conducted the 3rd Food Technology Seminar that featured a lecture on the marketing of agro-food innovations with Prof. Dr. Hans De Steur, faculty at the Department of Agricultural Economics, Ghent University, Belgium, last Dec. 2, 2022, at the Institute for Climate Change Center Amphitheater, CLSU. Prof. De Steur's lecture focused on why and how agricultural marketing plays a vital role in achieving Sustainable Development Goals (SDGs). He highlighted that research on such topics provides an important basis for the decision-making of policymakers and stakeholders in agriculture. The one-hour lecture also delved into his research on genetically modified (GM) crops (e.g. iodine biofortified food) and how it was received as goods by consumers in Uganda. The discussion painted a picture of how marketing is not only about promotion or sales but about creating value for the customers. The event was graced by Dr. Renato G. Reyes, Vice President for Academic Affairs and Director of the International Affairs Office, and faculty members and students of CLSU and Nueva Ecija University of Science and Technology.

Related SDGs
  • 17

    Goal 17: Partnership for the Goals

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Science City of Muñoz, Nueva Ecija, Philippines 3120
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