CBA’s Double Triumph at the 34th Agora Youth Awards
Central Luzon State University (CLSU) - College of Business and Accountancy (CBA) students delivered a strong performance in both group and individual categories during the 34th Agora Youth Awards, held on August 30, 2026, at Newport World Resorts, Pasay City – one of the country's most prestigious recognitions for young marketing talent. Competing with more than 40 collegiate marketing organizations, the CLSU Junior Marketing Association emerged as 1st Runner-Up for Outstanding Junior Marketing Association of the Philippines. Represented by Adralyn Ara A. Alcaide, Glenn Hardy E. Espinas, Myka Daniels M. Portillo, Joseph Vincent V. Tan, and Aleeya Margareth V. Reyes, the team advanced through a competitive national selection process—from open nominations to the Top 10 finalists. They ultimately placed in the top three nationwide after presenting a winning marketing plan for case sponsor Newport World Resorts. In the individual category, Joshua Gabriel T. Dela Cruz was named Top 7 Outstanding Marketing Students of the Philippines from a pool of over 80 national candidates. He advanced through a high-stakes interview round into the Top 15, then delivered a compelling marketing plan for MakerLab that secured his top-ten spot. Both victories were guided by Asst. Prof. June Ann J. Casimiro, whose mentorship continues to transform student potential into national excellence. These back-to-back achievements showcase the university’s commitment to shaping industry-ready graduates who excel on the marketing stage. #SievingForExcellence
